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Capturing Market Potential in the Americas
Article Source: Worldwide Services Co., Ltd. (WWS)
This article is supported by: Taiwan Smart Manufacturing


DAHLIH Machinery: Leveraging Brand Value to Expand in Mexico with Comprehensive Manufacturing and Training Solutions

In the face of escalating US-China trade and technology wars, demand for transshipment through Southeast Asia, Poland in Europe, and Mexico in the Americas is surging. Despite Mexico's abundant and affordable labor resources, the country often lacks expertise in highly digital and automated equipment. This gap presents a significant opportunity for established machine tool manufacturers like Dahlih to leverage their brand value and enter the Mexican market effectively.

Dahlih Machinery's Global Journey
Since its establishment in 1960, Taiwan's Dahlih Machinery Industrial Co. has built a strong reputation, marketing its own brand in over 50 countries. With a comprehensive sales and service network in the Americas—including the US, Canada, Brazil, and Argentina—Dahlih is now eyeing Mexico's growing demand in the new energy vehicle, consumer electronics, aerospace, and energy sectors. Participating in the EXPOMAQ exhibition for the first time, Dahlih aims to find suitable agents and distributors in Mexico and expand its services northward to Texas.

Facing Competitive Challenges and Embracing Partnerships
Wang Bin-Fang, Manager of Dahlih Machinery's Overseas Sales Department, acknowledges the initial challenges of competing with established Japanese brands like MAZAK and OKUMA in the Mexican market. However, Dahlih remains optimistic about its future prospects and is open to collaborating with American and Korean brand agents or offering turnkey solutions to enhance its competitive edge.

Diverse and Innovative Product Offerings
Through years of dedicated research and innovation, Dahlih has developed a diverse range of products, including gantry-type, high-speed cutting, and moving-column machining centers. Their product lineup features advanced five-axis simultaneous and linear motor-driven machining centers. At the EXPOMAQ exhibition, Dahlih will showcase flagship models such as the MCV-1050 / DMC 650 vertical machining center and PT 1480 small gantry machining center.

Digital and Green Transformation with Smart Pre/Post-Sales Services
Dahlih's comprehensive product range, known for excellent precision and performance, is well-suited for manufacturing high-precision, complex geometric parts and molds. These capabilities are widely applied in the automotive, aerospace, new energy, and consumer electronics industries.

Early collaborations with Roc-Spicer Ltd. resulted in the development of the Flexible Manufacturing System (FMS), integrating machine tools and robots. This system, along with pre-sales services for introducing Taiwanese-made jigs and tools, enhances competitiveness. Wang emphasizes that Dahlih has established a "Pre-Sales Analysis" department to evaluate suitable machines, jigs, and production capacity based on client blueprints. This capability allows for efficient global deployment, highlighting Dahlih's expertise and trustworthiness.

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Early collaborations with Roc-Spicer Ltd. resulted in the development of the Flexible Manufacturing System (FMS), integrating machine tools and robots. This system, along with pre-sales services for introducing Taiwanese-made jigs and tools, enhances competitiveness. Wang emphasizes that Dahlih has established a "Pre-Sales Analysis" department to evaluate suitable machines, jigs, and production capacity based on client blueprints. This capability allows for efficient global deployment, highlighting Dahlih's expertise and trustworthiness.

Embracing Digital Transformation and Smart Services
As Dahlih transitions into the digital age, the company offers advanced CNC controller features from various European and Japanese brands, alongside proprietary smart software. This differentiation allows Dahlih to enhance machining efficiency and precision, reducing secondary processing time and costs.
Dahlih’s iM Edge Intelligence provides post-sales smart services, including AFC adaptive cutting for optimized rough and finish cutting, and iMonitor Remote Intelligence for remote machine monitoring. The iBox Edge Intelligence feature includes a countdown timer with one-touch button to automatically shut down auxiliary equipment, promoting energy savings. During the pandemic, remote calibration and delivery services proved invaluable in saving time and labor.

For more information on Dahlih products, visit: https://www.dahlih.com.tw/products.php

Streamlined Production and Quality Control
Dahlih's modern production facility, equipped with advanced machining equipment, ensures a high self-manufacturing rate for key components, allowing precise quality and accuracy control. This approach is central to Dahlih’s commitment to comprehensive quality assurance.

Wang highlights Dahlih's extensive training system for agents and distributors, covering everything from R&D to production, assembly, and after-sales service. This system includes hands-on programming and operational training at Dahlih’s factory, in contrast to traditional assembly plants focused only on quick shipping. The proprietary smart software is frequently updated and available for instant download, fostering continuous innovation. Regular two-way communication with agents and on-site training during machine deliveries by Dahlih engineers further enhance production and sales competitiveness.

Contact Information for Dahlih Machinery:
Ms. Richard Wang / Sales Manager
export.sale@dahlih.com.tw
Website: https://www.dahlih.com.tw
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